Unparalleled reach into cafes and coffee drinkers
Through its distribution partners, Lidmedia has access to over 3000 outlets Australia-wide, including chain outlets such as 7-Eleven, BP and Mobil Quix
Unlimited Targeting Opportunities
Refine your campaign by:
outlet type, purchase type, geographic region, demographics
Prolonged Exposure
Your advertising message is in the hand and on the lips of the consumer for between 12 and 20 minutes*
Uninterrupted Solus Positioning
Your advertising message is viewed directly between 10 and 15 times, completely free of clutter*
Receptive Mindset
Coffee is often seen as a break, a quick chance to clear the mind between tasks at work and relax for a moment
Opportunity to Seek Further Information
Many consumers will take their coffee cup and place it right next to their keyboard
Category Exclusivity
No competing category messages for the duration of your campaign
